Parvez Mullah, COO at HDFC Life Insurance provides useful insights on simplifying the journey of buying Life Insurance. He elaborates on the need for insurance companies to come together for data management. Parvez also shared his wishlist on what he would like to see happening in the insurance sector from a customer experience perspective. He further elaborated on how the insurance business will enter into the day-to-day life of customers and give them a soft nudge to remind them of services without interference.