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Marketing is at the crux of working with data, analytics functions, models, customer segmentation, and creating personalized campaigns. These are key success factors today...

Agility is at the core of extreme digital experience that customers seek. However, digital experiences can also be fragile, resulting from monolithic systems, siloed...

A question rarely asked is this: In the early days, what spread faster - the virus or information about the virus? Given the scale...

Elevandi Executive Director and Head, Pat Patel discusses with Babu Nair, Founder & MD of Banking Frontiers is about organizing discussion forums and creating...

“Change your path as often as you want, but have clarity,” is the success formula adopted by Namrata Sehgal, Head - Marketing, Communication &...