Enriching Experience – Karthi Marshan
Karthi Kumar Marshan the Marketing Maestro of the Financial services sector and the CMO of Kotak Group share some insightful thoughts on how the...
Rethinking Insurance Marketing : Pankaj Gupta
In Conversation with Banking Frontiers Live, Pankaj Gupta, Sr.EVP (Sales) and Chief Marketing Officer, HDFC Life shares with Babu Nair, MD, and founder of...
Emerging Martech Strategies | Shefali Khalsa
Covid-19 has shown the importance of insurance across all aspects of business & life. When consumers were facing difficulty reaching out to insurers, the...
Fresh Perspectives on Marketing | Suneel Yadav
Consumers spending much more time on social media during the lockdown has had a huge impact on marketing. Affordability and health have become very...
The way forward – Shilpa Desai
Master Marketer Shilpa Desai, CMO at Fullerton Finance, shares interesting perspectives
on NBFC Marketing. In an industry where maximum customers are rural and semi-urban,
digital onboarding and...
Fresh Perspectives on Marketing | Taranuum Hasib
The field of marketing is transforming rapidly as marketers are increasingly being asked to much more with lower budgets. They are increasingly emphasizing customer...
Authenticity Agility and Ability – The Triple A Mantra
Banking Frontiers Live speaks with Deepali Naair, the CMO of IBM India and
South Asia, on various topics ranging from Changing customer preferences,
Changing role of...
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