Master Marketers Series

Covid-19 has shown the importance of insurance across all aspects of business & life. When consumers were facing difficulty reaching out to insurers, the...

Pankaj Gupta, Sr.EVP (Sales) and Chief Marketing Officer, HDFC Life shares insights on how the insurance world is aligning its marketing in the world...

In Conversation with Banking Frontiers Live, Pankaj Gupta, Sr.EVP (Sales) and Chief Marketing Officer, HDFC Life shares with Babu Nair, MD, and founder of...

Marketing technology is at the heart of the digital transformation that aligns with the customer journey. Indian customers come from diverse backgrounds and regions and frequently switch between branch banking and digital transactions.

Banking Frontiers Live speaks with Deepali Naair, the CMO of IBM India and South Asia, on various topics ranging from Changing customer preferences, Changing role of...

The field of marketing is transforming rapidly as markets are increasingly being asked to much more with lower budgets. They are increasingly emphasizing customer...

The field of marketing is transforming rapidly as marketers are increasingly being asked to much more with lower budgets. They are increasingly emphasizing customer...